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Baked Honest Co. – Brand Identity & Packaging Design Developed a warm, playful, and approachable brand identity for Baked Honest Co., combining a handcrafted feel with a fresh, modern aesthetic. The branding features a soft, earthy color palette of blush pink, cream, fern green, country sky blue, cherry red, and caramel, paired with expressive typography and charming illustrated elements. The project included the primary logo, badge logo, logo variations, custom patterns, stickers, business cards, packaging, and market/event booth graphics, creating a cohesive visual system across both digital and physical touchpoints. The overall look was designed to feel welcoming, nostalgic, handmade, and memorable while reflecting the brand's honest, wholesome personality.We translate abstract ideas into cohesive visual narratives that guide every design decision.
Baked Honest Co. – Brand Identity & Packaging Design Developed a warm, playful, and approachable brand identity for Baked Honest Co., combining a handcrafted feel with a fresh, modern aesthetic. The branding features a soft, earthy color palette of blush pink, cream, fern green, country sky blue, cherry red, and caramel, paired with expressive typography and charming illustrated elements. The project included the primary logo, badge logo, logo variations, custom patterns, stickers, business cards, packaging, and market/event booth graphics, creating a cohesive visual system across both digital and physical touchpoints. The overall look was designed to feel welcoming, nostalgic, handmade, and memorable while reflecting the brand's honest, wholesome personality.We translate abstract ideas into cohesive visual narratives that guide every design decision.